The article presents an exemplary use of various multiple regression analy-sis models for the purposes of land market research as well as evaluates the degree to which they match the actual market situation, based on an analysis of regression residuals. The research of linear, logarithmic and exponential regres-sion analysis models allowed the study of the effects of assumed variables on the price of the property earmarked for building in one of the village of Little Poland. Obtained results indicate that linear multiple regression analysis model proved to be most optimal because of its interpretation and calculation.
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