Transformation of Polish economy (started at the turn of the eighties and nineties of the 20th century) has changed many socio-economic conditions of the development of all regions in Poland. The various processes which were based on transformation of the previous structures created in the centrally-steered management system and on the development of new structures, are observed in many places in Poland. One of the most popular forms of development of rural areas is agrotourism at present times. An analysis of the agrotourist development in Poland is performed in the paper. The current tendencies in the world-wide tourism have been taken into consideration The place and role of tourism both in the state policy and regional pol-icy have been shown in the state and regional documents. In the Świętokrzyskie voivodship a considerable development of agrotourist farms, with that of cooperating institutions, like agrotourist associations, consultative teams and agrotourist chambers is recently observed. The voivodship is very attractive due to its nature, landscape and monuments of culture. Basic natural resources of this region are forests. The agrotourism is a very important function of this area. First agrotourist farms were organized in 1993. Most of them are small and are not profitable, ...
The research described in this paper is centred around the small spa village of Goczałkowice-Zdrój (German: Bad Gottschalkowitz), located in the south of Poland, in the Silesian Voivodeship, the Pszczyński poviat, and the Goczałkowice-Zdrój commune. Along with the rise in the importance of the tourist services sector - including spa services - the tourist product of this tourist town has become the subject of a complex analysis and evaluation in the context of adapting it to the requirements of the market and the needs of consumers, as well as indicating directions for its development. In order to be successful on the national and international tourist market, as well as stay ahead of their competitors, Polish spas should adjust their policies to the needs and determinants of the contemporary market, providing a proper product - preferably an individualised and integrated one, sufficient for the challenging triple-segmented (patient, patient-tourist, tourist) market. ...
